The Korea Tourism Organisation (KTO) hosted the Korea Tourism Roadshows in New Delhi and Mumbai on 12 March and 13 March 2026, respectively, reaffirming its commitment to strengthening engagement with the Indian travel trade and presenting key initiatives aimed at further boosting Indian visitor arrivals to the country.
KTO introduced the latest trade-focused initiatives for 2026, including the Korea Premium Travel Consultant (KPTC) program and the K-Incentive Scheme 4.0, both designed to support travel partners in developing high-quality Korea travel experiences.
Korea recorded close to 200,000 visitors from India in 2025, reflecting an increase of 13% compared to the previous year, underscoring the continued growth of the Indian outbound market. Globally, Korea welcomed close to 19 million international visitors, surpassing its annual target and highlighting the destination’s strong global appeal.
Myong Kil Yun, Regional Director – India & SAARC Countries, Korea Tourism Organisation, said: “India continues to be an important and high-potential market for Korea’s tourism industry. We are encouraged by the steady growth in Indian arrivals and the increasing interest among travellers in Korea’s culture and experiences. Building on this momentum, KTO aims to welcome around 270,000 Indian visitors in 2026 while continuing to support our travel trade partners through initiatives such as the KPTC program and K-Incentive Scheme 4.0.”