Known for introducing unique hotels and resort brands to the Indian travel market, ISA Tourism Pvt Ltd has taken up the Global Sales and Marketing (GS&M) responsibility for the newly opened boutique luxury Dharm Resort Varanasi, in the lap of the Ganges. Newly built, located on the Ganges riverfront in the holy city of Varanasi, Dharm Resort is the only luxury abode on the banks of the Ganges that has access for vehicles coming up to the property, alongside the option to reach the resort by a short boat ride. Guests from India and overseas, who have already enjoyed the exquisite, personalised hospitality, are already raving about this resort.
Dharm Resort Varanasi represents an exquisite, lavishly appointed 22 spacious rooms and suites in three levels, multi-cuisine freshly cooked meals, a yoga pavilion, a riverfront cafe, and all local activities to satiate the upscale, curious travellers. Guests can explore the art, culture, and heritage of this historic city whilst staying in a serene and green environment. The pristine sunset view allows the guests to reflect and relax in the quest for spirituality in this ancient city of the world.
Speaking on this engagement of ISA Tourism as the global representation, marketing, sales, and PR partner, Mr Manas Sinha, Director of ISA Tourism, said, “This alliance is just the first step in elevating the quality stay option in the mystic and vibrant city of Varanasi. Our goal is to offer a perfect option for guests from India and abroad.”
The resort is already noticing high demand from luxury travellers, especially for the upcoming world-famous ‘Sankat Mochan Sangeet Samaroh, 16-21 April 2025,’ where the maestros perform for the public. Held annually at the Sankat Mochan Temple in Varanasi, this year’s music festival is expected to feature an eclectic blend of artists, including sitar players Nayan Ghosh, Niladri Kumar, and Purbayan Chatterjee, santoor players Satish Vyas and Abhay Rustom Sopori; flutists Rakesh Chaurasia and S Akash, and vocalists Ulhas Kashalkar, Jayateerth Mevundi, and Shounaq Abhisheki, mridangam by Dr. Yella Venkateshwara Rao, drums by A Sivamani, Bharatanatyam by Rama Vaidyanathan and team, Kathak by Pt Rajendra Gangani, Odissi by Guru Ratikant Mohapatra, Kuchipudi by Padmaja Reddy, dance-drama by Vyomesh Shukla and much more.
In addition, the resort can provide private riverside candlelight dining for couples, families, and honeymooners; a private boat ride to witness the mesmerising Ganga Aarti; and a guided visit to the key spots of Varanasi and Sarnath, including the newly built, impressive, and grand Kashi Vishwanath temple.