JECC has significantly boosted Rajasthan’s business tourism: Projjwal Ghosh

Featuring 226 stylish, well-equipped rooms and essential modern amenities, Novotel Jaipur Convention Centre & JECC-Managed by Accor offers the perfect setting for all sizes of meetings, conferences, exhibitions, and events. Home to South Asia’s leading exhibition centre, JECC is strategically located near Jaipur International Airport and major city attractions. Whether visiting for business, special occasions, or to explore Jaipur’s rich culture, Novotel Jaipur blends comfort and functionality, ensuring an unforgettable experience.

Mr. Projjwal Ghosh, Director of Sales & Marketing, Novotel Jaipur Convention Centre & JECC-Managed by Accor, speaks to Voyager’s World in an exclusive interview.

JECC- Managed by Accor

JECC is a landmark venue in India’s MICE landscape. What is the vision behind its establishment?

JECC- Managed by Accor, was built to position Jaipur as a global MICE hub. The goal is to blend scale, efficiency, and cultural appeal, making Jaipur a preferred destination for large-scale conferences, exhibitions, and corporate events.

What key facilities and infrastructure set JECC apart?

JECC – Managed by Accor, is one of India’s largest convention and exhibition centres, featuring 10 lakh+ sq. ft. of event space, two massive pillarless exhibition halls, multiple entry and exit gates, and seamless logistics. The integrated Novotel Jaipur Convention Centre adds 226 rooms, premium F&B, and business amenities—offering a complete stay-and-event experience within one complex.

General Manager Mr. Manuj Ralhan, honoured at the IIFA 2025 press conference

How has JECC contributed to business tourism and the local economy?

JECC has significantly boosted Rajasthan’s business tourism, attracting high-profile domestic and international events. This drives revenue across hospitality, transport, retail, and local businesses, creating jobs and enhancing Jaipur’s global economic footprint.

How is JECC adapting to the rise of hybrid events?

We have invested in advanced tech infrastructure, including high-speed connectivity, virtual event platforms, and hybrid-ready meeting spaces at Novotel Jaipur Convention Centre. This ensures seamless integration for in-person and virtual attendees, making our hotel complex future-ready.

How does JECC incorporate Jaipur’s cultural heritage into its events?

Novotel Jaipur Convention Centre operates JECC – Managed by Accor. At Novotel Jaipur Convention Centre, we host Rajasthani-themed gala dinners, folk performances, and heritage-inspired venue décor—creating an immersive cultural touchpoint that enhances the event experience for global attendees.

What challenges exist in India’s MICE sector, and how is JECC staying competitive?

Challenges include infrastructure gaps, regulatory complexities, and competition from global venues. JECC counters this with a seamless event execution model and strategic global outreach to attract top-tier events.

What are some of the most significant events JECC has hosted?

Major events like the Rising Rajasthan Summit, IIFA, Great India Travel Bazar (GITB), Dermacon 2025, India Stone Mart, Jaipur Jewellery Show, Zomaland by Zomato, concerts of Diljit Dosanjh, Karan Aujla, and Arijit Singh, Pfizer, Cipla’s all-India level meeting, and several other high-profile events have cemented JECC’s reputation. These large-scale gatherings demonstrate Jaipur’s capability to host world-class events.

What partnerships is JECC pursuing to attract international conferences?

We are collaborating with global event organizers, trade associations, and tourism boards to promote JECC as India’s leading MICE venue. Strategic tie-ups with industry bodies also help bring marquee conferences and exhibitions to Jaipur. We are also working with IICA and UFI to drive the international conferences.

What are JECC’s future plans for expansion and positioning?

We aim to expand our facilities, introduce more technology-driven event solutions, and strengthen Jaipur’s global outreach as a premier MICE destination in South Asia. Future initiatives include sustainability-driven infrastructure upgrades and broader international marketing campaigns.

 

 

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