Sphere Travelmedia & Exhibitions has concluded the 125th edition of its ‘India International Travel Mart’, held on March 12 and 13 at The Taj Westend hotel in Bangalore.
With this year’s edition of ‘IITM’ in Bangalore, Sphere Travelmedia & Exhibitions completes twenty-two years of providing the travel industry and discerning buyers from the travel – trade and corporate sector an opportunity and a consistent platform to add value to their businesses.
‘India International Travel Mart’ will showcase a variety of destinations from different spheres such as pilgrimages, adventures, culture & heritage, beaches, hills and much more. The event had over 50 participants from over 10 Indian states. The participants include Travel Agents & Tour Operators, DMC, Hotels & Resorts, National Tourist Organizations, state tourism boards, hotel guest amenities etc. The event was inaugurated by Mr. Pankaj Kumar Pandey, IAS, Secretary, Tourism Department, Mr. Kumar Pushkar, IFS, Managing Director, Jungle Lodges & Resorts Ltd and Mr. Vijay Sharma, IFS, Managing Director, Karnataka State Tourism Development Corporation.
Here are the highlights:
The two-day event showcased glimpses from the travel, tourism and hospitality industries. The time for IITM Bangalore perfect for the upcoming summer holiday season in India, long weekends as well as round-the-year travel, vacations and business plans.
Boost for Domestic Tourism: The event showcased travel and hospitality products from every part of the country, making it one of the biggest congregations of travel-trade in the country. The event provides unmatched networking opportunities to interact with Travel-Trade and Corporate Buyers alike.
Mr Rohit Hangal, Director, Sphere Travelmedia added: ‘domestic travel as the backbone’ of India’s tourism portfolio and with an estimated 561 million domestic tourist visits. This segment is probably only second to China in terms of sheer size. With the rapid economic development taking place in the country and availability of greater disposable income combined with affordable holiday packages, tourism in India is increasing steadily and acts as a catalyst for the furthering the economic growth in view of its wide-ranging linkage effects and multiple impacts. The participants from the states of Gujarat, Karnataka, Kerala, Himachal Pradesh, and many more destinations will be seen aggressively marketing their products will be there with their travel and tourism stakeholders.”
- Gujarat Tourism is the ‘Partner State’ at ‘India International Travel Mart’ this year.
- Chattisgarh Tourism is the ‘Feature State’ at the event.
- Other states being represented include Tamil Nadu, Himachal Pradesh, Telangana, Delhi, Ladakh, Kerala and Karnataka.
- Diverse Tourism segments on display such as Pilgrimage Travel, Adventure, Cultural pursuits, shopping tours, etc.
- The event is being supported by ‘Ministry of Tourism, Govt. of India’.