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Lufthansa Group launches new NDC Partner Program in India

Lufthansa

Travel agencies, corporate customers and travel technology providers in India–can now find out about the airline group’s various direct sales interfaces on a new website. http://www.lhgroupairlines.com/ndc was set up as part of the NDC Partner Program. This program now bundles offers, exclusive content, and solutions of the NDC API connection of Lufthansa Group Airlines on a single platform.

The website is freely available on the internet and provides information on services that are beneficial for sales partners and customers, the so-called NDC Smart Offer, as well as technological and strategic cooperation options. The program also offers user support for connected sales partners and training programs. Travel agencies interested in the free web-based NDC solution SPRK can now register on the website and gain access to the booking and service platform. The registration is possible by filling in a form available on the new website.

“We want to provide our local distribution partners with the best possible solutions. The newly launched NDC Partner Program and its website is an important tool. A steadily increasing number of travel agencies are already using and benefiting from NDC Smart Offer,” says Wolfgang Will, Senior Director Sales South Asia for Lufthansa Group Airlines. “At the same time we extend our NDC Smart Offer to Indian customers. Partners using one of the NDC solutions will benefit from an additional price advantage of 1.500 INR to our destinations in Europe.”

NDC (New Distribution Capability) is a travel industry-supported program (NDC Program) launched by IATA for the development and market adoption of a new, XML-based data transmission standard (NDC Standard). This enhances the capability of communications between airlines and travel agents.

The Lufthansa Group achieved the highest IATA NDC level of certification already in 2017 and continues investing further in innovative NDC solutions which improve the capabilities and offers for its travel agency partners and furthermore, strengthens its leading position in the industry.

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